Freshworks suite of products for customer support along with bird’s eye view of Freshdesk Enterprise plan and Freshworks for Startups

Last Updated on September 29, 2023 by Rajeev Bagra

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Freshworks suite of products are focused on empowering businesses to scale through their easy marketing, sales, IT and support solutions.

Freshworks’ suite of products include:

Freshdesk: Omnichannel customer support software
Freshservice: IT service management solution
Freshsales: Sales automation software
Freshchat: Modern live chat software
Freshcaller: Contact center/modern telephony system
Freshmarketer: Marketing automation software

Here is a bird’s eye view of Freshdesk Enterprise plan after signing for a 14-day free trial (no credit card needed).

As could be observed from the above video, lots of recent features are centered around AI and automation (Freshworks Unveils AI-Powered Customer Service Suite with Freddy Generative AI Integration).

Freshworks suite of products: How to approach for subscription cost optimization

Freshworks itself is not a product and one needs to subscribe to any of their suite of products. One query can be how subscribers approach Freshworks in order to optimize subscription cost. To me, their products overlap. So for instance if I am running a call center, I may need Freshcaller. But does buying Freshcaller subscription means I will be relieved of buying Freshdesk as customer support is even at the heart of call center operations. So Freshcaller will include features of Freshdesk?

It appears indeed buying a Freshcaller subscription will entitle you to their omnichannel customer support features and so need not necessarily buy another Freshdesk subscription for Freshdesk.

Similarly, will I get functionalities of Freshchat within Freshcaller by default as chat is often a way to engage with customers? The answer to this is no, you need to have Pro plan of Freshchat if you are on Pro plan of Freshcaller in order to integrate Freshchat with Freshcaller (Integrating Freshchat with Freshcaller).

For this call center example, you need a separate subscription for Freshmarketer and Freshsales in order to boost marketing and sales capabilities of your business.

For founder community, there is Freshworks for Startups that can be used to access software tools at reduced price, raise capital, gain advice, and broaden one’s startup network.